Amazon Prime Video beats Crunchyroll in the race for the most anticipated anime of the year

The anime industry is undergoing a significant transformation, as streaming platforms beyond Crunchyroll begin to capitalize on the growing interest in this type of production.

Prime Video has taken a bold step by acquiring the global rights to the new Ghost in the Shell anime, excluding China and Russia. This announcement was made in an interview with Deadline, where it was confirmed that the series will premiere in July of this year.

A Ghostly Anime

This movement marks a clear signal that Prime Video seeks to firmly position itself in the anime market, which was almost exclusively dominated by Crunchyroll. Fans expected Crunchyroll, known for its extensive anime catalog, to maintain its control over this iconic franchise, but Prime Video has taken the lead by securing the worldwide exclusive of one of the most iconic works in anime.

The advantage of Prime Video lies in its presence on more than 200 million screens worldwide, providing an excellent platform to spread the series and attract a wide audience.

Additionally, the involvement of Science SARU, a renowned studio that has worked on notable productions such as DanDaDan, further elevates the expectations surrounding this project, solidifying it as a highly anticipated release.

The competition in the anime sector doesn’t stop here. With the possibility that Netflix may try to acquire rights to new anime series in the future, the battle for exclusive content seems to be just beginning. This landscape suggests that the fight for supremacy in the anime market will intensify, benefiting viewers by offering more quality options on their favorite platforms.