After Apple left us all impressed with the annual event unveiling the iPhone 15, Apple Watch Series 9, and Apple Watch Ultra, it’s time to wonder: What’s next? Judging by the latest information and rumors in the tech landscape, it seems that 2023 could be a relatively quiet year in terms of additional releases. Let’s see what we know.
What else is on the horizon?
Usually, after the iPhone unveiling event in September, Apple holds an event in October to introduce new Macs and perhaps some surprises. However, a few weeks ago, renowned analyst Ming-Chi Kuo shared his predictions about what we can expect from Apple in the coming months. Similar to what Mark Gurman mentioned a few days ago, it seems that the likelihood of an October event is quite low.
Kuo doesn’t expect Apple to release new MacBook or iPad models for the remainder of the year, which aligns with Gurman’s prediction that most of the iPad updates will come in 2024.
While the possibility of an October event seems unlikely, the idea of Apple unveiling new desktop Macs hasn’t been completely ruled out. Speculation about an iMac with the anticipated M3 chip is still in the air. However, based on the provided information, it’s also possible that Apple may choose to wait until after the release of the Vision Pro with the M2 chip, postponing the M3 chip announcement to early 2024.
Looking at the rest of Apple’s product lineup, after the recent updates to the iPhone, Apple Watch, and AirPods Pro, there aren’t many other devices that are likely to see updates in 2023.
We can mention a new HomePod mini, an Apple TV, second-generation AirTags, and even AirPods Max 2 with USB-C, but we’re talking about next year or even further down the line. With these mentions, we’ve essentially covered the product catalog.
However, it’s worth noting that some of the products mentioned could be introduced via press releases, but not too many. It’s hard to imagine Apple unveiling a new chip, for example, without being able to provide an in-person explanation of the innovations and improvements. Since most of the updates are relevant to the devices, not just simple spec bumps, there are few devices that would be candidates for this type of announcement.
While iPhone 15 preorders are proving to be a success, it’s always possible that Apple has some surprises up its sleeve and may unexpectedly announce new products later on. However, 2023 seems to be shaping up as a year in which the company will focus on consolidating its current products rather than launching new devices. With 2024 already anticipated to be full of innovations and new products, the best may be yet to come.
