Facebook has launched verified pages and profiles, to make it easier to identify the authentic accounts of celebrities and companies on the social network. Verified accounts will get a small blue check mark next to their names, just like verified accounts on Twitter.
According to the announcement in the Facebook Newsroom, Verified accounts will be used for a small group of ‘prominent public figures’ and organizations with large audiences. So don’t expect to get a check next to your name unless you really are famous! Verified accounts apply to both profiles and pages.
Users can report fake accounts using the settings box that appears on a profile or page Timeline.
Verified accounts should help to stop some of the annoying spam that spreads through Facebook, pretending to be from famous people or groups. It’s not the first idea it has borrowed from Twitter, as you can already use ‘@’ tagging. There are rumors that Twitter’s iconic hashtag system could also be on its way. As that already works with Instagram, owned by Facebook, it would not be a huge surprise.
[Source: Facebook Newsroom]