Last week, Facebook sent out a mysterious invitation for a product launch. We speculated at first that it would be a Google Reader replacement but that turned out to be false. We then got reports that Facebook is looking to integrate Vine-like video into Instagram, its popular photo sharing app. This morning, The Wall Street Journal and its sister site, All Things D, are reporting that the announcement will in fact be for a video service. “Sources said that Thursday’s event will solely be focused on Instagram’s new video product and there will be no other Facebook product reveals,” writes All Things D.
This move makes sense as Vine’s popularity is undeniable, topping the App Store and Play Store charts for free apps. Video has always been a forgotten feature for Facebook. By putting a time restriction of under 10 seconds and easy sharing using Instagram, Facebook could make short videos popular on its social network (for better or worse).
[Source: The Wall Street Journal, All Things D]
