News
Twitch now lets Amazon train AI on your content: it’s on by default
Creators can opt out in Settings > Security and Privacy

- August 15, 2026
- Updated: August 15, 2026 at 10:16 AM

Twitch has changed its privacy settings. There’s now a Generative AI Training option, switched on by default, that allows Amazon to use Twitch channel content to train models unless creators turn it off themselves. If you want to disable it, the path is Settings > Security and Privacy > Generative AI Training.
If you stream on Twitch, go look at that setting. You can opt out there, but Twitch also says opting out doesn’t stop other uses already covered by Twitch’s Privacy Notice. That’s the part creators are hung up on, because the wording seems broad enough to reach live streams, VODs, clips, posts, and possibly chat too, which means real-time community activity could be part of it.
The backlash on Twitch’s forums has been big: more than 16,000 creators have objected. It got sharper after Twitch executive Mike Minton said that if the company used opt-in instead, “nobody would opt in.” Twitch still hasn’t clearly answered some basic questions, including whether chat logs are part of this, when the practice started, how authorship, consent, and attribution are supposed to work, or whether affiliates, partners, and sublicensees also benefit from it.
And opting out doesn’t close the whole door. Twitch says your content may still be used for sponsorship assistance, recommendation and discovery tools, and moderation systems such as Twitch AutoMod. With about 7.3 million monthly streamers and 240 million active users in early 2026, that matters beyond Twitch itself, especially as regulators in the EU and Canada look into opt-out data collection under GDPR-style rules after similar fights involving Meta and Google.
You can turn it off on Twitch.
I’m a journalist with more than 30 years of experience in video games and technology. Although my specialty has always been video games, I’ve recently started enjoying exploring the intricacies of project-management tools like Asana, as well as automations with Make.com and N8N.
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