Microsoft will be following in Apple’s footsteps by offering its upcoming operating system for free for one year after launch. OS X users received a free update to OS X Yosemite last year and Microsoft promises to give away Windows 10 when it launches later this year.
So why is Microsoft doing this? Windows is less of a product now than it is a platform. What that means is that Windows has evolved into an operating system that attracts users with its ecosystem and services, rather than just features.
As more and more of our computing moves to the cloud, our needs for specific operating system has been negated. We do 90% of our computing inside a browser, which means you can use Mac, Linux or even ChromeOS and be happy. Microsoft knows this and wants to attract more users and developers by making Windows free.
Windows 10 will also be free across platforms, meaning your tablets and phones will get the update too. The operating system will also fulfill Microsoft’s vision of having one operating system running across PCs, phones and tablets. This means apps created for Windows 10 will work across all other Windows 10 devices without problem.
Microsoft is expected to release Windows 10 in the middle of this year.
For more about Windows 10, check out our roundup of everything you need to know.
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