Instagram has managed to become one of the most widely used social networks, with almost no age distinction. However, the platform owned by Meta is going through a period of change, partly as a result of European demands. The most notable change has been the addition of a monthly payment option that avoids the collection of data and its subsequent use for advertising. Now, the new addition coming to Instagram is filters.
After more than 20 years in operation, Instagram has decided to add up to 25 new filters to complement the classics that have been in the app since its inception. In Meta’s blog, it’s stated that these filters will provide “from subtle color edits to options for more expressive styles.” Like any other filter in the app, users will be able to adjust the intensity and modify them based on their preferences. Some of these filters go beyond simple tonal changes and can distort the image, such as the Wide Angle and Wavy filters.
As is customary with these releases, iOS users will be the first to experiment with the new filters. However, this update isn’t solely about that: there will also be many improvements targeted at Reels. Instagram clarifies that they are testing new editing tools such as scaling, cropping, and rotating clips. The intention behind this move is clear: to enable users to edit videos without having to use other applications, centralizing everything within Instagram.
And the shadow of TikTok looms large. Perhaps that’s why Instagram continues to work on more future updates, such as giving users the ability to create custom stickers from photos and videos. The app will also include about 10 new voices for text-to-speech readings, although they will be in English for now.
