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Windows 11 to Get AI Boost: Microsoft Announces AI Center in App Store
Microsoft Store in Windows 11 plans to add an AI center

- July 14, 2023
- Updated: July 2, 2025 at 1:42 AM

Back in May, it was announced that several artificial intelligence-related features would be coming to the Microsoft Store. Now, Microsoft has confirmed the availability of one of these features. Specifically, we’re talking about the AI Center, which serves to recommend applications that utilize AI, whether they are Microsoft’s own apps or third-party ones.
However, don’t worry if you can’t see this new section in the Microsoft Store on Windows 11, as it is currently only available to those who are part of the Windows 11 Insiders program. In fact, this addition comes as part of the Preview Build 25905 in the Canary channel of the operating system. Therefore, user experiences and feedback will be crucial for the full integration into the app store of the mentioned system, although there are no further details available at this time.
Microsoft aims to leave us with the best recommendations of apps that use AI in Windows 11
While this is not the only AI-related novelty being tested, it is indeed the most prominent one, despite the scarce details available. As seen in the header image of the article, we can expect a selection of applications that allow us to edit images using AI, as indicated by Microsoft in their statement.
Furthermore, in the same image, we can observe that this AI Center will be located on the left side of the Microsoft Store, just below the Movies & TV section. Although not particularly significant, it does give us an idea that this AI Center will have its dedicated section within the Windows 11 store.
In addition to this notable addition, Windows 11 Insiders program users can also test a new feature that offers an enhanced version of Windows 11 emojis with a 3D style. They are also implementing a price tracking feature, which will allow us to see the value of apps over the past 30 days.
Avid follower of the video game and technology industry, he has worked with media such as Alfa Beta Juega, Urban Tecno, or Nintenderos. Additionally, he runs a small blog focused on video games, HelGames.
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