LINE messenger’s exponential growth continues as the app reaches 300 million users. In July, the company reached its 200 million user milestone and now, just four months later, the company has added another 100 million users.
LINE first launched in Japan in June of 2011 in response to the Tōhoku earthquake in March 2011 and has remained the top messaging service in Japan. LINE’s popularity is exploding in Asia, but faces stiff competition from WhatsApp, Facebook Messenger, and Google Hangouts in the United States.
The app has skyrocketed into popularity due to its many features and not least of all, its funny animated stickers. LINE supports free calls and messages to other LINE users, a desktop version, private timelines, video calling, and voice messages. The company regularly releases new stickers which are sold via in-app purchases.
To celebrate, LINE created an animated video which you can watch below.
Source: LINE (Japanese)