Netflix has its roadmap for 2030 and it involves becoming more expensive each year

Netflix has outlined an ambitious financial plan aimed at increasing its market capitalization, currently at approximately 479 billion dollars, to 1 trillion by the year 2030.

This goal presents a significant challenge, as it would involve doubling its current valuation in just five years. The company has also set the target of doubling its revenue in this same period, which could largely be achieved through substantial price increases.

As of January 2024, Netflix has increased the prices of its various subscription plans by a range of 1 to 2 dollars, and while the company has not made price increases since October 2024, it is likely to continue this upward trend as it moves towards its goal of 1 billion.

Inspired by Apple, Netflix sets ambitious financial goals for the future at our expense

In the United States, their plans are offered at $7.99 per month for the ad-supported service, $17.99 for standard, and $24.99 for premium.

In addition to raising prices, Netflix is exploring new sources of revenue, including the advertising model, which has proven effective on other platforms like Spotify and YouTube.

In addition, expansion into emerging markets and the inclusion of video games are potential strategies that Netflix is considering to attract more subscribers and diversify its offerings.

It is interesting to note that Netflix uses Apple’s success model, which reached a market capitalization of $1 billion in 2018, as inspiration in its pursuit of growth. However, the way Netflix plans to achieve these financial goals remains uncertain and is a subject of speculation in the industry, with rumors suggesting that there could be more price increases on the horizon.