New iPhone colors are making a splash with the iPhone 15 lineup. Apple rolled out the big news at their latest September shindig, where they also pulled the curtain back on the Apple Watch Series 9 and Apple Watch Ultra 2.
What are the new iPhone colors?
The iPhone 15 is strutting its stuff in an array of shades: think pink, yellow, green, blue, and the classic black. As for its more sophisticated siblings, the iPhone 15 Pro and Pro Max are upping the ante with four textured titanium finishes: black, white, blue, and natural. Mark your calendar, because preorders kick off on September 15, and these beauties will officially grace your hands on September 22. Don’t forget to check out some sizzling iPhone preorder deals too.
Here’s where it gets even cooler: Apple is billing the iPhone 15 as the pioneer of color technology. The hue isn’t just skin-deep; it’s integrated into a single piece of durable, color-infused glass. Thanks to some snazzy metallic ions, Apple manages to dial in the perfect saturation for each color. The end result? A matte finish for the standard iPhone 15 models, and a textured matte finish for the titanium Pro and Pro Max models.
Why Apple is tickled pink this season?
Feeling in the pink? Apple certainly is, with a veritable rose-tinted extravaganza during their recent Wonderlust event. Apple placed a laser focus on the iPhone and Apple Watch, and, let’s just say, they’re really tickled pink.
The moment the iPhone 15 was introduced, the screen was awash in a ballet of rosy tones, setting the stage for the debut of the pink iPhone 15, which effortlessly led the parade of other colors. Switch to the Apple Watch part of the show, and pink was still the belle of the ball. The Apple Watch Series 9 made its entrance, surrounded by a blaze of electric pink rays.
So, what’s the 411 behind Apple’s new affection for pink? The recent Barbie cultural wave could offer some clues. With Greta Gerwig and Margot Robbie making Barbie the queen of the box office, the color has become more than just a shade—it’s a phenomenon. We’re talking “Barbie-core” fandom and marketing campaigns that could make even a flamingo blush.
While Apple’s new offerings aren’t exactly ‘Barbie Pink,’ the timing couldn’t be better for a pink iPhone. Whether inspired by Barbie or not, the color is having its moment in the sun, and we’re here for it. Who knows, maybe you’ll find that life in pink is more fun after all!
Apple’s betting on titanium
Look, if you thought Apple was going monochrome, think again. This year’s Wonderlust event unveiled a luscious variety of iPhone 15 Pro and Pro Max models in what can only be described as textured titanium goodness. These are the bad boys of Apple’s new lineup, stepping away from the iPhone 15’s vibrant pastels to give you that “dark mode” aesthetic you’ve been craving.
The titanium options couldn’t be more straightforward: black titanium, white titanium, blue titanium, and, for the purists, natural titanium. These darker, edgier shades add an air of sophistication and contrast sharply with the lighter, more whimsical palette of the standard iPhone 15. Imagine the iPhone 15 as the carefree spirit of spring, and the Pro and Pro Max models as the brooding poets of autumn.
What could be next?
Historically, Apple likes to shake things up color-wise. Remember last year when they introduced the iPhone 14 in hues like blue, purple, Midnight, and Starlight? Then out of the blue, they sprang a pastel yellow on us in March. So, could a future spring surprise be in the works for the iPhone 15? You never know with Apple, and that’s part of the fun, isn’t it?
