Porsche Set to Unveil All-Electric Cayenne SUV Later This Year

Porsche is set to unveil an all-electric version of its popular Cayenne SUV later this year, as confirmed by CEO Oliver Blume during a recent Q&A session after the automaker’s announcement of its 2024 financial results.

Blume stated, “We are going to present it to the world for the first time at the end of the year”, with the reveal taking place on the West Coast.

This new electric Cayenne will share its name with the current gasoline and plug-in hybrid variants but will be built on a distinct, EV-specific architecture.

The electric Cayenne will follow a similar strategy to the smaller electric Macan

Nearly two years ago, Porsche hinted at the potential addition of the electric Cayenne to its lineup, and now its development reflects the brand’s ongoing transition toward electrification.

The electric Cayenne will follow a similar strategy to the smaller electric Macan, which continues to be sold alongside traditional gasoline models. Amid plans to broaden its EV offerings, Porsche has clarified that gasoline and plug-in hybrid models will remain on sale through the current decade, possibly extending into the 2030s.

However, Porsche has recently tempered its electrification ambitions, revising its sales forecasts for electric vehicles. Originally aiming for 50% of its sales to stem from EVs and plug-in hybrids by 2024, the company now estimates that these models will account for 27% starting next year, rising to 33%-35% by 2025.

In a notable shift, Porsche will continue developing combustion engines longer than initially planned, expecting all-electric vehicles to represent only 20%-22% of total sales by 2025.

As the automotive industry evolves, the launch of the electric Cayenne marks a significant step for Porsche, balancing its commitment to electrification with the enduring appeal of traditional gasoline-powered models. This strategic pivot may resonate with a market that is still grappling with the transition to electric mobility.