After a year of back and forth with artificial intelligence, the art world has finally started to realize the real (and negative) importance that generative AI can have. From creating questionably quality covers to producing primitive and dull writing, talentless individuals finally believe their time has come and they can compete on par with professionals. Consequently, the public has begun to raise eyebrows at all low-quality content, believing that AI is behind it… as if there haven’t been poor-quality products all along.
That’s how we got to the game ‘Naruto x Boruto Ultimate Ninja Storm Connections’, which seems like a tongue twister in itself. It turns out that the title, released for all imaginable consoles, had such poor quality in the English dubbing that many fans have jumped to say that surely they had used artificial intelligence to save a few euros.
The surprise was even greater when Bandai Namco admitted that they hadn’t used AI, but simply, when editing and mastering the voices, there were inconsistencies, and therefore, the game was left (and released) in that state. By the way, the voice actors don’t share the same opinion: Mike Flanagan posted on Twitter (and then deleted) “I can guarantee that I didn’t say that line in that way,” and others, like Michael Schwalbe, have expressed the same about their own performances.
In fact, Schwalbe claims to have run the dialogues through a program that detects AI and it came out positive, contradicting the producer’s statement. Whether they used AI or not, the truth is that the game, which is actually a compilation of others with a couple of new screens, has not succeeded at all and has not gained any notoriety beyond the disastrous use of sound. Bandai Namco has tried to put out the fire with a water pistol by assuring that the dialogue will be heard correctly thanks to a future patch.
Honestly, by this point, we can begin to sense that AI is a solution to a non-existent problem, and it’s only going to serve a handful of millionaires to save a few thousand euros… which they’ll later have to spend again to fix crisis campaigns due to things like these. And this is just the beginning.