Advertisement

News

Threads steps up to fill the void left by Twitter

Threads is already testing a writing API.

Threads steps up to fill the void left by Twitter
Pedro Domínguez

Pedro Domínguez

  • Updated:

Threads, the “Twitter” of Meta, is gaining popularity and success after its recent launch in the European Union. In order to not miss out on this momentum, the next big move for the app is the creation of its own API, which will allow direct publishing on Threads, as well as scheduling content, accessing analytics, and much more.

Threads DOWNLOAD

Although since the end of October we already knew that Threads is developing its own API, including the possibility of creating a TweetDeck-like tool (which allows you to view Twitter posts in different columns and schedule tweets, among other functions), Instagram’s director, Adam Mosseri, has recently pointed out that the development team is hard at work and, to start, they are developing a writing API.

According to Social Media Today, this future writing API would allow third parties to publish on Threads, making it easier for community managers to manage the social network from their tools, and allowing gamers to share images and videos from their game consoles, among many other possibilities. However, this future API would still not allow access to analytics or other types of information options.

The API is currently active and is in the testing phase, although only a few lucky ones have access to its current features. However, it is most likely to be available in the coming months, so there won’t be much waiting to try it out.

Threads will also combine the ActivityPub APIs and will also launch greater connectivity options, but the current situation regarding this is stagnant, as less attention is currently being paid to the development of such options.

In this way, Threads would be trying to fill a gap left by Twitter (whose current official name is “X”), which revoked public and free access to its API. Currently paid, Twitter’s API allowed access to analytical data that was very useful to fight against the spread of disinformation and hatred on the platform.

Threads DOWNLOAD
Pedro Domínguez

Pedro Domínguez

Publicist and audiovisual producer in love with social networks. I spend more time thinking about which videogames I will play than playing them.

Latest from Pedro Domínguez

Editorial Guidelines