In the middle of the WrestleMania 40 Kickoff press conference, WWE has made a historic announcement in its competition. It is a new television program called WWE Speed, whose particularity is that the matches have a maximum duration of five minutes. They will be quick fights for casual fans who can get hooked on wrestling.
But the most important announcement regarding WWE Speed is that its broadcast will be through Twitter (X), the social network managed by Elon Musk. WWE has signed a two-year contract with the platform to broadcast their fights from there. This content will be exclusive to X and will have new episodes every week of the year.
X steps up its game with sports streaming
Although it may not seem like something that has much to do with the platform, X has stepped up its game with sports streaming in recent months. Beyond the WWE Speed agreement, the social network has already streamed exclusive content from Fox for last year’s World Cup, and this year it will stream NBC Universal content related to the Paris 2024 Olympics. A new business opportunity?