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Bluesky is developing a subscription model with premium features: here’s how it could look

The project is in development and nothing is certain

Bluesky is developing a subscription model with premium features: here’s how it could look
Avatar of Pedro Domínguez

Pedro Domínguez

  • December 10, 2024
  • Updated: July 1, 2025 at 10:38 PM
Bluesky is developing a subscription model with premium features: here’s how it could look

Bluesky, one of the main rivals of X (formerly Twitter), has announced that it is developing a subscription model called Bluesky+. This project, first mentioned in October, has shown the first indications of its features in a mockup published on GitHub and detected by TechCrunch. However, the company warns that these elements are just prototypes and may change before launch.

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Among the possible features of Bluesky+ are the upload of higher quality videos, profile customization with colors and frames for avatars, custom app icons, profile badges, translations in posts, post analytics, and bookmark folders. Notably, the possible inclusion of profile verification as a paid feature stands out, a measure that, according to Bluesky, could be very different from verification on platforms like X (formerly Twitter) or Meta.

The mockup also suggests prices of $8 monthly or $72 annually, although they are not final. Dan Abramov, an engineer at Bluesky, has emphasized that these details do not represent the final product. On the other hand, the CEO of Bluesky, Jay Graber, mentioned a few days ago other possible revenue models, such as the sale of domain names, personalized algorithms, or even the introduction of advertising, one of the users’ biggest fears.

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