Meta’s app to compete with a struggling Twitter, Threads, has announced a new feature that will allow users to hide or mute words.
Previously, this feature allowed filtering “unwanted content” from thread responses. But now, users can filter words, phrases, and even emojis from their feeds.
This way, they will be automatically muted in all threads, both in “following” and “for you”, as well as in search results, message replies, and profiles.
Posted by @mosseriView on Threads
Step by step they are becoming the Twitter of 2020
The head of Instagram, Adam Mosseri, announced the update on Threads, writing: “I hope these features give you more control over your experience on Threads and help keep it as a place for positive conversations.”
Mosseri has also referred to the upcoming updates of the application, which is currently in the testing phase: the control of who can quote and respond to posts in Threads and the ability to mute notifications from posts.
These controls are important for any powerful social media application. The application, owned by Meta, has launched its own fact-checkers to combat important issues such as misinformation, and it seems that its latest updates are also an effort to provide Threads users with a more positive experience.
In general, Threads has been playing with the way people view content on the platform, with a recently launched trending topics feature, for example.