March 10 is the official Super Mario Day, but why?

The iconic Mario, whose first appearance dates back more than 40 years in the Donkey Kong arcade machine, has transcended his role as a mere mascot for Nintendo to become the most recognizable face of the video game industry. Initially known as JumpMan, ‘Ossan’ or Mr. Video, the plumber acquired his famous name in honor of the landlord of the Nintendo of America offices in New York.

A word game with a lot of history

March 10, known as Mario Day, is celebrated in honor of this iconic character. This event, which is derived from a play on words with the date (Mar. 10), was officially adopted by Nintendo in 2016, and since then has served as a platform for promotions and special activities. The fan community, which has kept the tradition alive, has declined its influence over the years, creating a cultural phenomenon around the character.

Since 2017, Nintendo has started to implement a series of activities that have evolved, from events in the eShop to notable collaborations like the LEGO Super Mario line, introduced in 2020. This year, the promotion “Your game continues with Mario and his friends!” will offer discounts on various Mario video games, including the recent Princess Peach: Showtime! and Super Mario Bros. Wonder, in an effort to celebrate his legacy.

The future of Mario looks bright, with a Nintendo Direct scheduled for April 2, where significant announcements about the Switch 2 and other projects are expected. Additionally, a new animated movie is anticipated that could bring the plumber back to the big screens once again. Without a doubt, Mario continues to be a pillar of digital entertainment, reminding us of the timeless influence he has had since his creation. Happy Mario Day to all fans!

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