Tim Cook explains why Apple is not afraid of tariffs

Apple has reported its quarterly earnings, and CEO Tim Cook has taken the opportunity to address the situation regarding tariffs in the United States.

According to their statements, the company has managed to mitigate the impact of potential tariffs thanks to the fact that more than half of the iPhones sold in the U.S. are being produced in India, and most of its other products come from Vietnam.

These countries offer lower rates compared to China, allowing Apple to keep its cost structure relatively stable.

Tim Cook, from Apple, addresses tariffs as the company releases its quarterly results

Cook indicated that the company has not experienced a significant impact due to the exemptions applied to smartphones and computers, which has provided a respite for the company amid uncertainty in the financial markets.

“If we look at iPhone sales in the U.S., more than half comes from India,” Cook stated, emphasizing the importance of this supply chain diversification strategy.

Despite the apparent stability, Cook also mentioned that uncertainty persists on Wall Street regarding future tariffs and their possible effect on Apple.

The company has ambitious plans for the future, aiming to ensure that all its iPhones for the U.S. market come from India by 2027, highlighting its focus on decentralizing production and minimizing risks associated with trade conflicts between the U.S. and China.

Cook’s statements not only aim to reassure investors but also position Apple as a resilient company in times of economic volatility. Although the current situation seems promising, the financial community will continue to closely monitor the company’s movements in the context of evolving trade policies.