Toyota Hints at Electric Versions of Tacoma and 4Runner for U.S. Market

Toyota has hinted at the potential arrival of electric versions of its popular Tacoma pickup and 4Runner SUV in the United States, raising the expectations of fans and eco-conscious drivers alike.

This move could substantially boost the company’s presence in the competitive electric vehicle (EV) market, especially following the Tacoma’s status as the best-selling pickup in the U.S. last year, with over 192,000 units sold.

During a recent event in Brussels, Toyota showcased its newly refreshed bZ4X, which features a larger 73.1 kWh battery capable of delivering up to 573 km (356 miles) on the WLTP cycle, though U.S. specifications remain undisclosed.

Tacoma and 4Runner have maintained robust sales figures

This update also includes faster charging capabilities and improved features for EV users. Simon Humphries, Toyota’s chief branding officer, emphasized the company’s commitment to developing “ever-better” vehicles tailored to specific regional markets.

While the focus of the Brussels unveiling was largely on European models, the implications for the U.S. market are significant. Toyota is set to invest over $2 billion in its Kentucky manufacturing plant to produce a three-row electric SUV by 2026, signifying a serious commitment to EV production.

With the company reportedly planning to retire the “bZ” naming system, rumors suggest that we may see an electric Tacoma and 4Runner under more recognizable nameplates soon.

This strategic pivot comes as both the Tacoma and 4Runner have maintained robust sales figures, indicating that fully electric versions could invigorate Toyota’s sales performance in the growing EV market.

As consumers increasingly seek electric alternatives, the introduction of these iconic models in electric form may not just be a possibility, but a well-timed opportunity for Toyota to capitalize on the burgeoning demand for electric vehicles.