Kia wants to launch an even cheaper EV and it will be called EV1
Kia plans to launch the EV1, an affordable electric vehicle priced under €30,000

- March 4, 2025
- Updated: March 5, 2025 at 10:42 AM

Kia has announced plans to launch a new electric vehicle (EV) model, which will most likely be named Kia EV1.
This model is expected to be available soon, with a starting price of less than 30,000 euros. This launch responds to the growing demand for more affordable electric vehicles in a market that is already starting to be saturated with high-end options.
The Kia EV2, which will be presented as a compact electric SUV, will feature two battery options, allowing a range of up to 500 km in the higher performance models.
Kia wants to conquer the electric world with new models
During its recent EV Day event, Kia presented several innovative models, including the EV4, its first electric sedan, and the PV5, an electric van aimed at businesses. However, Kia’s CEO, Ho Sung Song, emphasized the need for an even smaller and more affordable model, which could cater to a broader market.
Kia plans to sell 250,000 electric vehicles by 2025 and reach 1.6 million by 2030, which would represent about 30% of its global sales.
The Kia EV1 will compete directly with rivals like the Volkswagen ID.1 and the Volvo EX30, as consumers seek more affordable options.
With the arrival of the EV1, Kia also aims to tackle the growing competition from low-cost electric vehicles, particularly the Chinese models that are gaining ground in the global market.
No specific details about the design of the EV1 have been revealed yet, although it is expected to be more compact than the EV2, which is around 3.8 meters long.
For its part, the EV1 could have dimensions close to those of the Kia Picanto, measuring around 3.6 meters. Kia is proposing a comprehensive mobility strategy that includes both personal and commercial use, which could expand its presence in the electric vehicle market.
Journalist specialized in technology, entertainment and video games. Writing about what I'm passionate about (gadgets, games and movies) allows me to stay sane and wake up with a smile on my face when the alarm clock goes off. PS: this is not true 100% of the time.
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