Microsoft and OpenAI Working Together on ChatGPT: Is It a Real Threat to Google?

Microsoft’s investment of $1 billion in OpenAI may pay off sooner than anyone thought. Redmond is preparing a new version of Bing (its search engine) that will integrate ChatGPT, the famous chatbot. Microsoft hopes this new feature will help it position itself against Google, its eternal rival.

The owner of Microsoft’s search engine has always been inferior to its rival, Google, and has been the subject of countless memes and jokes all over the internet. However, the inclusion of ChatGPT may change the situation.

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Thanks to The Information, we know that the integration will take place before the end of March. Thanks to ChatGPT, Bing will present better search results. For example, the search engine could directly answer our questions without showing us a long list of links.

With ChatGPT, Microsoft may have a real chance to stand up to Google once and for all. The OpenAI linguistic model based on GPT-3 has become a sensation on the internet (here we explain what ChatGPT is and how you can use it) and it is no wonder. Its great capabilities have even made Google tremble, expressing fear of how ChatGPT could harm its search engine.

But that’s not all. Microsoft also has plans to integrate DALL-E 2 into Bing Image Creator, its own generative image model. For the moment, ChatGPT continues to sweep everything in its path and this is just the beginning. OpenAI plans to launch GPT-4 in 2023, which will greatly improve on what we already have with GPT-3. After so many years, will we see Bing defeat Google?