LG Unveils WebOS 25: Ultimate personalization for Smart TVs

LG has officially launched WebOS 25, its most advanced Smart TV platform, bringing unparalleled personalization, artificial intelligence, and intuitive controls. Designed to enhance user experience through AI-driven customization, WebOS 25 transforms the way viewers interact with their TVs.

AI-Powered personalization and user profiles

One of the standout features of WebOS 25 is its advanced user profile system, allowing multiple viewers to create personalized experiences. Each profile stores customized app layouts, recommendations, and viewing history, ensuring a seamless transition between users. The system even uses Voice ID to automatically recognize users, eliminating the need for manual selection.

Smarter content recommendations and sports customization

With AI-enhanced recommendations, WebOS 25 tailors content suggestions based on each user’s viewing habits. The new ‘My Team’ feature lets sports fans select their favorite teams, providing personalized updates, match schedules, and highlight videos. YouTube and other streaming services integrate seamlessly, delivering curated sports content in one place.

LG’s latest OS extends beyond entertainment, offering smart home controls via its Home Hub. Users can manage IoT devices, adjust settings, and automate routines, making WebOS 25 a true smart home command center. Additionally, the new Remote Control AI enables natural language interaction, allowing users to ask about movies, optimize settings, or even adjust brightness with voice commands.

WebOS 25 represents a leap forward in Smart TV intelligence, delivering customization, convenience, and AI-driven enhancements that redefine the modern television experience.